EDIT Dennis are having trouble with their servers at the moment.......the link does work....... but only sometimes..
I will post a more reliable link (if I can find one!)
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Posted 22 January 2009 - 09:27 AM
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Posted 22 January 2009 - 01:30 PM
Peripherals manufacturer Belkin has admitted it paid people to write positive reviews of its products on Amazon.
The story came to light after The Daily Background blog spotted an advert on Amazon's Mechanical Turk service, seeking people to write positive reviews of a Belkin wireless hub.
Not only was the hired help paid $0.65 to write five-star reviews of the router, they were also instructed to "Mark any other negative reviews as 'not helpful' once you post yours."
The job was posted by Michael Bayard, who according to his LinkedIn profile, is (or at least, was) Belkin's business development representative. Bayard had apparently posted dozens of other similar requests for other Belkin products.
In a statement, Belkin admits that Bayard was paying for positive reviews, but claims it wasn't company policy.
Posted 23 January 2009 - 02:44 AM
Posted 23 March 2009 - 09:08 AM
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