AplusWebMaster
Topic Starter
FYI…
- http://www.theregister.com/2006/03/21/adware/
March 21, 2006
"Large corporations and dot.com firms are funding the distribution of software that loads invasive pop-up ads with their advertising dollars, according to a report by the Centre for Democracy and Technology. The US consumer rights organisation named and shamed a number of firms over the practice, including Club Med Americas, uBid, PeoplePC and GreetingCards.com. It is calling on mainstream firms to become more vigilant about policing their advertising practices. In its report* 'Following the Money: How Advertising Dollars Encourage Nuisance and Harmful Adware and What Can be Done to Reverse the Trend', CDT explains how the adware works through a complicated series of middlemen to persuade advertisers to pay for ads generated by unwanted advertising software or "adware"… Several organisations, including the Interactive Travel Services Association, Dell and Verizon, have established policies that prohibit or discourage the use of nuisance or harmful adware in serving ads. CDT wants to see these policies adopted by other advertisers. It also wants corporates to monitor the advertising practices of their marketing affiliates. Earlier this year, CDT filed a complaint with the Federal Trade Commission alleging that 180solutions, engaged in a "pattern of unfair and deceptive trade practices". In its latest report, CDT looked at firms that advertised through 180solutions, and enquired about why their marketing messages were been propagated using 180solutions' advertising software…"
* http://www.cdt.org/privacy/20060320adware.pdf
- http://www.theregister.com/2006/03/21/adware/
March 21, 2006
"Large corporations and dot.com firms are funding the distribution of software that loads invasive pop-up ads with their advertising dollars, according to a report by the Centre for Democracy and Technology. The US consumer rights organisation named and shamed a number of firms over the practice, including Club Med Americas, uBid, PeoplePC and GreetingCards.com. It is calling on mainstream firms to become more vigilant about policing their advertising practices. In its report* 'Following the Money: How Advertising Dollars Encourage Nuisance and Harmful Adware and What Can be Done to Reverse the Trend', CDT explains how the adware works through a complicated series of middlemen to persuade advertisers to pay for ads generated by unwanted advertising software or "adware"… Several organisations, including the Interactive Travel Services Association, Dell and Verizon, have established policies that prohibit or discourage the use of nuisance or harmful adware in serving ads. CDT wants to see these policies adopted by other advertisers. It also wants corporates to monitor the advertising practices of their marketing affiliates. Earlier this year, CDT filed a complaint with the Federal Trade Commission alleging that 180solutions, engaged in a "pattern of unfair and deceptive trade practices". In its latest report, CDT looked at firms that advertised through 180solutions, and enquired about why their marketing messages were been propagated using 180solutions' advertising software…"
* http://www.cdt.org/privacy/20060320adware.pdf